Saturday, October 26, 2013

Corner Bakery Online


We all know that a company’s web site can make or break our business with them. The more user friendly a website is the more people will go back. Many businesses know this and work to make their website better than the rest. Corner Bakery is one business that is fixing their website to make it how the user wants. With the new features that they offer are making not only using the website easier, but also makes the experience in their restaurants better.

Corner Bakery’s new website has added new features alongside the old. You now have the ability to pre order your food and even set up catering. With these new services people will have the convenience to get their food from Corner Bakery with almost no wait in the restaurant. They have also added a searchable menu, a filter so you can leave out what you can’t eat and even a shuffle so you can have some random meal. Then for the people that count their calories they have added something new for you as well. The calorie counter lets you put a meal together and will show you the calorie count for the meal. The last thing that they added is a store locater. You can now find the closest Corner Bakery to you.

 

Saturday, October 12, 2013

Painful wait be gone!


I am sure that we have all been to a restaurant for dinner and have seen massive crowds off people waiting for a table. We go inside to get our name on a wait list and then they give you the thing that will let you know when your table is ready. Then they let you know what they think your wait time will be. Some times that makes you want to leave and find another place to eat. Well with the new apps that may be a thing of the past. Lately the new thing at some restaurants is an app that when given you some information like your group size and your name, it will then give you a more accurate wait time.  When your table is ready, a text will be sent to your phone. With restaurants like Texas Road House and Famous Dave’s becoming some of the new users to apps like these ones, the trend will be spreading to other places in the near future.

Some of the benefits to the newly trending apps are shorter and more accurate wait times, less stress on the staff, and the ability to text the restaurant back if you are running late for your reservation, but this last one is a special feature on some of the apps. Places also have the ability to add you right in to a rewards program and even send you reminders about making reservations. For example, have you made a reservation for mother’s day?  

While there are lots of free apps that can provide some of the services that is part of the problem, they only provide some of the services. It is suggested that you spend the money and pay for the apps and even get the premium versions so that you can customize most if not all of the system to make it as easy for your staff as you want. Also with some of the premium versions will come with a manager’s version. That will allow the manager of the restaurant to see all of the statistics about wait times and anything else that the system is set up to keep track of. They can see them from another part of the restaurant or for sum even on you mobile device.   

Saturday, October 5, 2013

Marketing Made Easy


One of the problems in business is trying to figure out how to market and who to market to. With this new company you no longer have to worry about how you need to market your business. Swipely is a company that will look at your credit card sales and show you how to market correctly to people. Swipely knows what then are doing too, managing over $1 billion in sales in 29 states in their first year of business. The past four months they have doubled sales and in the last four quarters they have averaged 100% compound quarterly growth rate. But they have not done this alone. The have teamed up with some of the best names in POS systems, Micros, Aloha and POSitouch.

So the way that Swipely helps manage marketing is by looking at the trends of your credit card sales. They can find your new customers, your VIP’s, and even just your weekend customers. It can send promotions to your customers and even keep track of what is going on in your own business. Along with what it provides it even has a built in loyalty program for your customers. The system will then send them their rewards.

Swipely will help with:

1.       Make your business more money by understanding trends across millions of people so you can provide better service and offers

2.       Help you spend your money for marketing by showing marketing companies how to best impact offline business

3.       Save time each week by managing their online reputation across Facebook, Twitter, Google, Yelp, OpenTable and other social sites

4.       And increase repeat business by offering Branded loyalty rewards programs

Swipely is changing the marketing sector of businesses and something that I would support.